B2B lead generation

B2B lead generation from registries, not from a rented list.

Peitho finds companies from official business registries and public map data across 232 jurisdictions, alongside the public conversations where a company's staff are describing the problem you solve. Every company lead can carry a website, phone number and email address, extracted from the company's own site.

Two kinds of B2B lead

A company is a lead when it matches your profile — the right industry, size and place. A person is a lead when they are asking a question you can answer. Most tools do one and claim the other. Peitho collects both into the same pipeline, so a company lead can be worked as an account and a conversation lead can be answered in the thread it came from.

  • Company leads come from registries, map data and your own searches
  • Conversation leads come from Reddit, X, Discord, forums, feeds and Hacker News
  • Both share one CRM pipeline, with notes, tags and CSV export

Where the company data comes from

Eight national registries are wired in — the UK, the US, Ireland, Estonia, Latvia, Lithuania, Finland and Norway — plus global coverage of 232 jurisdictions. Registry search returns what the registry publishes: registration identifier, name, type, jurisdiction and founding date. Map data covers local businesses, and is the source that carries phone numbers and addresses.

  • Registry sources are free and keyless where the registry allows it; several ship disabled by default
  • Searching by industry and place is what map data is for; registries search by company name
  • Every result records which source produced it, and results are de-duplicated per source

Getting from a company to a contactable person

Registry search endpoints usually publish no website, which makes a company uncontactable. Peitho adds a website enrichment step: it reads the company's own site and its contact and about pages, and extracts an email address, phone number and postal address if they are published, with a confidence score per contact and the source recorded. It never guesses a domain, because a guessed address is a bounce and a complaint.

  • Contacts are typed — email, phone, address, contact name — with a source and a confidence
  • Placeholders, no-reply addresses and vendor domains are rejected
  • Enrichment runs on a schedule and on demand, for one company or a batch

Compliance, and the parts we refuse

Outreach is manual by design. Drafts are written one at a time against the specific company, and sending them is a person's action — there is no bulk send endpoint. Organisation outreach cannot be enabled without a postal address, an unsubscribe list is enforced globally, and every rendered email carries an unsubscribe link and the sender's identity.

  • Discovered content is public; nothing is taken from private or gated sources
  • Company registries are queried through their own public search endpoints
  • Company data can be exported to CSV, or synced to a CRM

The pipeline behind it

Company leads move through the same forward-only pipeline as conversation leads — new, contacted, interested, converted, or dismissed from any stage — with notes and tags attributed to the person who added them. Webhooks can notify another system when a stage changes, and a CRM connection can push records to HubSpot or Pipedrive.

Common questions

Where does the company data come from?
Official national business registries and public map data — not a purchased or scraped contact database. Registries publish registration details; map data supplies local businesses with phone numbers and addresses where they are published.
Do the registry sources cost anything?
They are the registries' own public search endpoints, and most are keyless. A few ship disabled by default and can be switched on per deployment. Nothing is metered or resold.
Can it send cold emails for me?
No. Outreach drafts are generated one at a time against a specific company and a person sends them. There is no bulk send. An unsubscribe list is enforced, a postal address is required before an organisation can send at all, and identity and opt-out are appended to every message.
How are company leads kept separate from conversation leads?
They are separate record types that share one pipeline, so a stage change, a note or a tag behaves the same way on either. They can be filtered and exported together or separately.

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